SolarCity teamed up with Philips to see if providing a unique, co-branded campaign would drive a lift in sales. The goal of this project was to generate increment opps.
I designed various print and web assets, ranging from standees to landing pages for the entire campaign. Because this was a co-branded campaign, I combined Philips Hue Kit's sleek look with SolarCity's branding. To achieve this, I used sheer layers of neutral grays and created angles to bring the focus from the solar panel home to the Philips Hue Kit.
These deliverables were showcased at several Home Depots and Best Buys during the promotion.
Skills: Print, Signage, Layout, Web Design, Creative Campaign